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Branding & Identity

Branding is the personality of your business, product, or service. Just as people form an opinion of someone they meet, potential customers will form an opinion of your business, product, or service based on your branding.

The various items that show off your branding shapes your identity, including everything from web site design to business cards to outdoor signage.

In branding and identity, you want to present yourself accurately, and to show how your business shines. Periscope can help you do just that.

  • Corporate Identity
  • Brand Standards
  • Brand Evaluation
  • Strategy & Positioning

User Experience Tools

A good experience on a web site is everything. It is the strongest way to tell customers and potential customers that you care about them. The decision to stay or leave your web site happens in a manner of seconds. Presenting a solid user experience is the best way to make people stay.

  • Information Architecture
  • Site-mapping
  • User Profiles
  • Usability Testing

Websites Designed and Built

The best web sites look and feel right, and are easy to use. In reality, web sites are complex. And a web site built today must consider tomorrow’s technology, such as phones and other mobile screens.

Planning and thought are required to make a site successful. Thoughtful design is key. Periscope has exactly what you need to create the perfect site.

  • W3C Standards Compliant Coding
  • HTML/CSS/Javascript/PHP/MySQL
  • Interactive & Mobile Designs
  • Google Analytics

Self-Managed Web Sites For Novices — Content Management Systems

Even if you are a web novice, it is possible to run your own web site. A content management system (CMS) is what you need. Periscope can set this up for you, assist you in creating your initial content, train you, and send you out into the world of web publishing all by yourself.

  • WordPress & ExpressionEngine
  • Copywriting & Content Strategy
  • Staff CMS Training

Print Products Designed

Print is still alive and well, folks. It is as important as ever to have effective printed material. Whether it is a business card, letterhead, or the sign above your shop door, potential customers are welcomed by the perfectly designed print job. Print now has a fascinating baby brother—called the web. That’s all.

  • Letterhead, Business Cards & Envelopes
  • Collateral Materials
  • Poster Design
  • Outdoor Signage

Consulting Services

Let’s face it, publishing can be complicated, whether it’s web or print. It’s okay to ask for help. In fact, it’s just plain smart to add an experienced professional to your team.

  • Web/Social Media Consulting
  • Search Engine Optimization
  • Market Research